We’ve been in the news again!
Our fabulous client, Henpicked: Menopause in the Workplace, one of the UK’s leading online communities for women going through menopause, has retained its top position in search results thanks to our campaign involving search engine optimisation and pay-per-click advertising. The company, which also provides training to employers through its Menopause Friendly brand, had been facing competition from new rival organisations targeting the same search terms. Despite the increased competition in the market, Henpicked’s website has remained at the top of search results, allowing them to continue receiving inquiries and promoting new products and events.
Founder Deborah Garlick credited the success to the help of our expertise in search engine algorithms.
Deborah said: “There is currently high awareness of the need for menopause training and, as a result, we have seen several new entrants to the market, especially over the past 12 months.
“Our website is our shop window and as such it is hugely important to us. When we realised we were losing ground online to competitors who were targeting our search term, we wanted to respond strongly to maintain our position and high reputation.
“We’re all pretty tech-savvy, but the algorithms in web searching change all the time so we needed experts to help us. Repeat has done a wonderful job in keeping us at the top of the search terms, which is hugely reassuring to us and a positive outcome for anyone looking for help with menopause training.”
We love working with clients who, like Henpicked: Menopause in the Workplace, have super important missions and messages to share with the world.
To learn more about Henpicked: Menopause in the Workplace, visit their website here.
See the original UK News Group article here.