Google Ads Agency UK | Google PPC Management Derby & Nottingham

Google Ads Agency

Advertise on the biggest search engine in the world and drive high-quality traffic to your website.

Google ads management services

We’re a knowledgeable and experienced team of Google Ads specialists who offer management services designed to get the most out of your Google Ads account.

We love our clients and want them to feel like we’re a part of their company, not just an external agency that you hear from every now and then. We’re fully invested in your company’s growth!

As a results-driven, collaborative Google Ads agency, we’ll work with you to really understand your business and create awesome strategies to drive more enquiries and ultimately, grow your business.

Google Ads Agency

Benefits of a Google advertising agency

Google Ads, also known as Google pay-per-click (PPC) and formally known as Google AdWords, are one of the most effective forms of digital marketing. They allow your business, whatever the size, to appear at the top of Google through paid search, shopping and display campaigns. As the most widely used search engine in the world, our Google Ads company can put your business in front of the largest potential audience. The best thing is, you only pay when a person clicks your ad, pushing them to your website.

Whether you have been advertising on Google for a while and are looking to switch up your strategies, or you’re looking to embark on your Google Ads journey for the first time, our Google Ads agency will help you navigate it to achieve your goals.

Audience Reach

Audience reach

Google is the most used search engine in the world and has even grown beyond a brand to become a well-used verb. Google handles an average of 5 billion searches every single day. That’s a very large audience you can capitalise on, and is one of the greatest benefits of using Google Ads.

Brand Awareness

Build brand awareness

Many businesses choose to focus their Google Ads strategies on pay-per-click ads that drive conversions. However, Google Ads can be a lot more versatile than that and are a great way of increasing brand awareness. By using broader keywords, we can target larger audience groups, meaning more people see your brand logo, tagline and branding.

Customised Targeting

Customised targeting

Through Google’s advanced targeting capabilities, businesses in all sectors are able to target every prospect at every stage of the buyer journey. We will develop strategies that target your most profitable audience groups, as well as developing and attracting new audience groups at the beginning of the sales funnel.

High Intent

High intent

With carefully keyword strategy and planning, the audiences seeing your ads will have high purchase intent. Unlike on social media platforms where ads might be interrupting a user’s browsing, your adverts will be helping people find what they’re looking for. This can lead to much greater ROI.

Why choose Repeat as your Google Ads agency?

Results Focused

ROI focused

We work closely with you to understand your business and your perfect client. This helps get you a great return on investment from your Google Ads.

Ongoing Improvements

Ongoing improvements

Our Google Ads team are constantly reviewing your campaigns, making sure your ads are optimised for the best conversion rates.

Google Partners Agency

Google Partners agency

All of our team members are certified and have certificates to prove it. That means you’ll only ever be dealing with an experienced Google Ads consultant.

Our Google Ads management process

^
Client, website and industry understanding

It’s super important that we understand what you do and how your industry operates. That’s why we ask you some key questions to make sure you’re able to get the most out of your Google Ads. We also assess the competition, take the good stuff and steer clear of the bad.

Targeting
^
Detailed target market and keyword research
We need to get your Google Ads in front of the right people, using the 1,000s of targeting options available to us. That’s why we go into overdrive with researching which targeting is best for you, whether it be by targeting people based on their demographics & job titles with social media ads, or perhaps through using high intent keywords via paid search engine ads.
^
Quality account structure

The foundation of a successful Google Ads account is a top quality account structure. This is why we plan out your campaigns, ad groups/sets, targeting and ads in advance. We’ll also take into account potential expansion in the future, as one of our main goals is to scale your ads to greater heights.

^
Creation of beautiful ads
Your paid ads need to be on point to get people clicking. We’ll work with you to create eye-catching adverts, that align with your brand messaging and that are sure to deliver the goods.
^
Accurate conversion tracking

Results are a big part of the pie for us at Repeat and we know they’re very important to you too. That’s why it’s essential that we set up conversion tracking to highlight which campaigns drive the enquiries and sales. Our 3rd party tracking software, Whatconverts, lets us record all phone calls and form submissions that derive from our paid ads. This means we can get a real feel for the quality of the enquiries and understand which campaigns are driving the highest quality conversions for you.

Conversion Tracking
^
Frequent results driven optimisation
We don’t just set up and forget your campaigns. It’s essential for us to keep pushing them forward and devising new strategies to increase and scale the performance of your Google Ads. There are many ways we can do this, whether it be by adding new keywords, negating keywords, tweaking ad copy or layering on advanced targeting; there’s so much that can be done to boost your return from Google Ads.
^
Useful reports and collaborative meetings

You’ll want to understand what’s going on and that’s why we tell you in easy to digest reports. What’s more is that we’ll go through the reports with you in a collaborative meeting, which will highlight areas that are working well to expand upon and possibly the parts that aren’t working as well to improve upon. It’s also incredibly helpful for us to get an insight into your business during these meetings. The more we understand about your business, the more value we can add.

Request a free Google Ads audit

To get started with your new Google Ads strategy, it’s best to take a look at your current campaigns and identify areas of improvement.

Request an audit and we’ll get back to you with our suggestions.

Request your audit

:
MICROTECH FILTERS

Gained a 120% increase in enquiries

Microtech Filters manufactures bespoke filters for a variety of different industries. They are also located in the Nottingham / Derby area, just down the M1 from us. 

They came to us to help them get in front of the relevant decision-makers while they were searching on Google. With a combination of our Bing and Google Ads management, we were able to increase their enquires by 120%, putting them in the position to have more of those in-depth discussions that create conversions. Our campaigns have also lead to a 48% decrease in CPA.

Read the full case study to find out more about our Google Ads management process.

Google Ads Agency Case Study

Our Google Ads agency FAQ’s

Can you improve my current Google Ads account?

We’d certainly like to think so! Most of our clients come to us after becoming disappointed with their current Google Ads management agency.

When we complete an audit of your Google Ads, we’ll let you know what we believe can be improved and what the expected outcome of the improvement is.

In order for us to take on a client, we must be confident that we can deliver enough value to warrant you working with us.

What ad budgets do you work with?

We work with a wide variety of Google ad budgets. For example, one of our clients spends £750 per month in a 20 mile radius around Nottingham. Another client spends £15k targeting the whole of the UK. We do have a minimum ad spend of £500. 

How can I start advertising on Google?

Whilst anyone is able to begin advertising their business on Google, the platform is highly technical and expansive and therefore is best operated with specialist knowledge. As Google Ads partners, we are able to access the full suite of insights in order to truly assess how your ads are performing.

Why did Google Ads change from AdWords?

Google AdWords was the former name for Google Ads and had been around for 18 years. During this time, trends in how people are using the internet have changed dramatically, for example, people are now using mobile to search, and so, the move to Google Ads marks their evolution to keep up with the changing industry.

It just means we had to rebrand ourselves from a Google AdWords agency to a Google Ads agency!

Am I guaranteed a return on investment?

There are so many factors that contribute to a strong return on investment from Google Ads. These are things such as the quality of your product or service, your competition, your past customer reviews, your website, and so much more. With all that in mind, it would be foolish to guarantee a certain ROI from our Google Ads management.

Do I retain ownership of the account?

Yes! We aim to be super transparent at Repeat Digital. That means that you will always have full access and ownership to the Google Ads account. That means you can see everything we do inside the account. In the unlikely event that we part ways, you will retain the account and all the associated data.

Do you only work with businesses from Derby or Nottingham?

No! We have many lovely local Derby & Nottingham based clients who are very dear to us. However, we also work with many companies across the UK and also have clients in the US, UAE & Europe. 

Services that complement Google Ads

PPC Audit

PPC Audit

If you already have a Google Ads account then it might be best to start with an audit of your account.

Facebook Ads

Facebook Ads

Think you’re at the limit with scaling your Google Ads? Take a look at what Facebook can offer.

Remarketing

Remarketing

Google Ads is one of the many platforms that offer remarketing ads. Learn more about the benefits of retargeting.

Google Shopping

Google Shopping

If you’re running Google Ads for an eCommerce store then shopping ads are a must. They are great for driving product sales.

CHAT TO US

If you’re thinking about running Google Ads or are wanting to switch up your current ads strategy, you’ve come to the right place!

Get in touch with us to see how we can help you build a results-driven Google Ads strategy.

Our office is based in Long Eaton, smack bang in the middle of Nottingham and Derby. We’d love it if you’d pop by for coffee and chat! 

13 + 13 =