Paid Social Agency

Hands holding a smartphone displaying a performance growth chart for Paid Social marketing.

Paid social puts your brand in front of the right people, on the platforms they’re already using every day. We create and manage social ad campaigns across Facebook, Instagram, and LinkedIn, building strategies around your goals and your audience rather than a one-size-fits-all approach.

Introduction

So, What Is Paid Social Advertising?

Paid social advertising is the process of running paid campaigns across social media platforms like Facebook, Instagram, and LinkedIn. Unlike organic social, it gives you precise control over exactly who sees your content, targeting people based on their interests, behaviours, job titles, demographics, and more.

 

Done well, it’s one of the most powerful ways to build brand awareness, drive traffic, and generate leads or sales at a scale that organic reach alone simply can’t match.

Two digital marketing experts collaborating at a desk in the Repeat Digital office, reviewing social media campaign data.
Our Paid Social Services

Your Ads, On the Right Platforms

Facebook Meta Ads

With over 3 billion monthly active users, Facebook remains one of the most powerful paid social platforms available. Its targeting capabilities are unmatched, letting you reach people based on interests, behaviours, life events, and demographics. Whether you’re driving leads, promoting products, or building brand awareness, Facebook Ads give you the scale and precision to make it happen.

Instagram Meta Ads

Instagram is a visually driven platform with a highly engaged user base, making it ideal for brands with strong creative. From feed ads and Stories to Reels, it gives you multiple formats to showcase your brand and drive action. It’s particularly effective for eCommerce, lifestyle brands, and any business where visuals do the talking.

LinkedIn Ads

LinkedIn is where professionals connect and where decision-makers buy. With targeting options built around job titles, industries, company size, and seniority, it’s the most direct route to B2B audiences available in paid social. If you’re selling to businesses rather than consumers, LinkedIn Ads should be part of your strategy.

What’s the typical process?

Our Paid Social Management Process

We don’t just hit “go” on social ads. Before anything goes live, we take the time to understand your business, your audience, and what makes you different. Then we build campaigns that actually connect with the right people, in the right places, at the right time. From writing standout ads to tracking real results, we’re here to make sure every part of your social strategy works harder for you.

step one

Industry & Competitor Analysis

Before we run any paid social advertising, we take time to get to know your industry, audience, and competitors. By understanding what’s out there, and what sets you apart, we can build smarter targeting strategies that make your ads stand out and drive better results.
step two

Audience Targeting

With millions of users on each platform, smart targeting is everything. We build custom audience segments using tools like interest targeting, lookalikes, and retargeting, helping your ads reach the people most likely to convert.
step three

Ad Building

Social media moves fast. Trends come and go, so your ads need to make an instant impact. We write sharp, engaging copy that grabs attention, speaks to your audience, and cuts through the noise, giving your in-house strategy the edge it needs.
step four

Tracking What Matters

Aiming for brand awareness, leads, sales, or something else? We track the metrics that matter most to you. We use a mix of in-platform tools and third-party software, with a focus on real results, so you know what’s working and what’s not.
step five

Ad Optimisation

Your account manager keeps a close eye on performance, making smart, data-led tweaks to improve results and avoid ad fatigue.
step six

Results Reporting

We keep your team in the loop with clear, regular reports, so you always know how your ads are performing and their impact they’re having. We’ll share insights, not just data, and keep things collaborative every step of the way.
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An illustration of a dartboard with darts hitting the target, representing precise audience targeting for paid social campaigns.
An illustration of multiple paper planes taking flight against an orange gradient background, symbolising the launch and distribution of paid social campaigns.
Hands holding a smartphone displaying a performance growth chart for Paid Social marketing.
An illustration of an adjustable wrench against an orange gradient background, representing the continuous optimisation and fine-tuning of paid social campaigns.
An illustration of a hand holding a trophy aloft against an orange gradient background, representing the successful results and high ROI of paid social campaigns.
Let’s get started

Ready to Make Your Social Ad Budget Work Harder?

Not getting the results you expected from paid social? Or looking to get started on Facebook, Instagram, or LinkedIn for the first time? Fill in the form below and one of our paid social specialists will be in touch within two working days for a straight-talking, no-obligation chat.

Why Repeat Digital?

Here’s What Sets Us Apart

ROI Focused

We know your team’s under pressure to deliver results, so ROI is always our number one priority. We never waste time chasing vanity metrics. We focus on what actually drives revenue and impact.

Always Optimising

Social media moves fast and we always stay one step ahead. With ongoing, data-led improvements to your campaigns, we keep performance high, reduce ad fatigue, and help your team stay ahead of the curve.

Specialist team, Real Results

Our Account Managers know Paid Social inside out and are always up to speed with trends, tactics, and what actually works. So your team doesn’t have to. You’ll have specialists in your corner, ready to support, optimise, and deliver results.

Stuart Mobility

Stuart Mobility Case Study

Google Ads Bing Ads E-Commerce
Starting with a modest budget, we built out highly targeted PPC campaigns across Google, Bing, YouTube, and Facebook.

252%

Increase in revenue.

177%

Increase in transactions.

73%

Increase in e-commerce conversion rate.

Read Case Study
stuart mobility hero (no text)

Paid Social FAQs

How do you measure success in Paid Social campaigns?

Which Paid Social platform is best for us?

Can Paid Social work alongside our Organic Social strategy?

How can you improve our existing Paid Social accounts?