What Exactly Is SEO?
SEO (also known as Search Engine Optimisation) is all about getting your website in front of the right people organically. For example, when someone searches for something like ’SEO Services Nottingham’ or ’SEO Agency Nottingham’, a well-optimised website will appear at the top of search engine results, without having to pay for every click.
As a results-driven SEO agency, we will optimise your content, structure, and domain authority to make sure search engines (and your customers!) love what they find. Essentially, SEO is one of the most sustainable and effective ways to grow your traffic, brand awareness, and sales, without having to rely on ad spend.

SEO Expertise That Covers All the Bases
Technical SEO
Make sure your site is in good health. From site speed to crawl errors and mobile responsiveness, we’ll identify and fix the technical issues that could be holding you back.
Content Strategy
Content is king but only if it’s relevant and optimised. We craft content that answers your audience’s questions, ranks in search, and moves users through your funnel.
Link Acquisition
Skip the spammy link-building. We grow your Domain Authority with expert content, clean links, and smart technical SEO that search engines love.
Local SEO
Be seen where it matters most. If you’re targeting a specific region like Nottingham, our local SEO strategies help you dominate your area’s search results.
Ecommerce SEO
Running an online store? We’ll help you get your product pages ranking, optimise category structures, and improve conversion rates, all with long-term growth in mind.
SEO for Site Migrations
Moving domains or redesigning your site? Don’t lose traffic in the process. We make sure your SEO is preserved and even improved during migration.
Maximise Your Online Visibility
SEO can feel like a mystery, but it doesn’t have to be. We make it simple – boosting your rankings, bringing the right traffic to your site, and making sure the people searching for your business actually find you.
Ready to See What SEO Can Really Do?
Whether you’re switching SEO agency or starting from scratch, we’d love to hear about your goals. Fill in the quick form below for a FREE SEO audit, and one of our SEO specialists will be in touch for a no-pressure chat.
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Here’s What Sets Us Apart
Results-Focused
We build strategies around your business goals, not just search rankings. Whether it’s leads, traffic, or conversions, we measure what matters most to your bottom line.
Ongoing Optimisation
We’re not a “set it and forget it” kind of SEO agency. Our SEO specialists are constantly reviewing performance, testing new ideas, and refining your strategy for continuous improvement.
Transparent Collaboration
We don’t hide behind the data. With regular reports, check-ins, and clear communication, you’ll always know where your SEO stands and where it’s headed next.
Borg Locks
195%
Increase in statistics from organic traffic
242%
Increase in online sales via SEO
72%
Increased in overall search visibility

SEO FAQs
What’s the difference between SEO and PPC?
SEO focuses on organic traffic meaning you don’t pay for every click. It’s a longer-term strategy but often delivers more sustainable, cost-effective results over time.
PPC, on the other hand, puts you at the top of the page instantly for a fee per click.
How long does SEO take to work?
Great question and the honest answer is, it depends. Generally, you can expect to see noticeable improvements in 3–6 months, depending on your industry, competition, and current standing.
Can you help if I already have an SEO strategy?
Absolutely. Many clients come to us after plateauing or working with a different SEO agency. We’ll start with a free audit and then build on your existing efforts to drive stronger results.
Do you only work with local businesses in Nottingham?
Nope! While we love working with businesses looking for SEO services Nottingham, our SEO specialists work with brands across the UK and beyond — in industries ranging from SaaS to ecommerce.
What metrics do you use to track progress?
We track key metrics like organic traffic, keyword rankings, click-through rates, bounce rates, and conversion goals. We also monitor technical health and backlink profiles to ensure your SEO is improving across the board. SEO focuses on organic traffic meaning you don’t pay for every click. It’s a longer-term strategy but often delivers more sustainable, cost-effective results over time. PPC, on the other hand, puts you at the top of the page instantly for a fee per click.
How long does SEO take to work?
Great question and the honest answer is, it depends. Generally, you can expect to see noticeable improvements in 3–6 months, depending on your industry, competition, and current standing.
Can you help if I already have an SEO strategy?
Absolutely. Many clients come to us after plateauing or working with a different SEO agency. We’ll start with a free audit and then build on your existing efforts to drive stronger results.
Do you only work with local businesses in Nottingham?
Nope! While we love working with businesses looking for SEO services Nottingham, our SEO specialists work with brands across the UK and beyond — in industries ranging from SaaS to ecommerce.